Hometown Holidays
#1 Holiday Tradition

Hometown Holidays

3 Dec
11:00 AM Oak Street, Downtown Roanoke
Date
December 3, 2026
Time
11:00 AM
Location
Oak Street, Downtown Roanoke
Admission
FREE
Hometown Holidays
About the Event

What to Expect

Hometown Holiday is the heart of Roanoke’s festive season. Gather with neighbors for the lighting of the community tree, photos with Santa, and the warmth of a hometown celebration.
Plan Your Day

Event Schedule

Getting Here

Parking

Celebrate Roanoke takes place in the heart of Downtown Roanoke, Texas. The event spans Oak Street and Main Street with multiple stages, the rodeo arena, vendor village, and food truck park.

2026 Highlights

Three Magical Moments

From the glow of the tree to the joy of Santa’s workshop, every moment is crafted for holiday cheer.

Tree Lighting Ceremony

Gather in Town Square as we count down to light the community Christmas tree, a cherished Roanoke tradition.

7:00 PM | Town Square

Learn More →

Photos with Santa

Visit Santa’s Workshop for a memorable photo with the jolly man himself. Bring your camera for a family keepsake.

5:00 PM – 8:00 PM | Santa’s Workshop

Learn More →

Carriage Rides & S’mores

Enjoy a horse-drawn carriage ride through downtown and roast s’mores by the fire pits. Pure holiday nostalgia.

7:30 PM – 9:00 PM | Throughout Downtown

Learn More →

Plan Your Visit

Explore the Event

Everything you need to know for a magical Hometown Holiday.

Activities for All

Carriage rides, s’mores, live music, and holiday crafts for the whole family.

 

See Activities

Holiday Market

Unique gifts, handmade crafts, and seasonal treats from local artisans and vendors.

Shop Vendors

Food & Treats

Warm up with hot cocoa, cider, and festive snacks from downtown restaurants and food trucks.

See Menus

Parking & Transit

Free lots, street parking, shuttle routes, and drop-off zones for a stress-free visit.

 

Get Directions

Partners

Our Sponsors

Memories

Photo Gallery

Event photo
Event photo
Event photo
Event photo
Questions?

FAQ

Is there an admission fee?
No! Celebrate Roanoke is completely free to attend. Food, drinks, and merchandise are available for purchase from vendors.
Where should I park?
Free parking is available throughout downtown Roanoke and at surrounding businesses. We recommend arriving early for the best spots. Shuttle service is available from designated remote lots.
Can I bring my own food and drinks?
Outside food is allowed, but outside alcoholic beverages are prohibited. We have a wide variety of food trucks and beverage vendors on site.
Are pets allowed?
Well-behaved, leashed pets are welcome! Please be mindful of crowds and clean up after your pet. Service animals are always welcome.
What happens if it rains?
Celebrate Roanoke is a rain-or-shine event! In the case of severe weather, updates will be posted on our website and social media channels.

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